
This is probably one of the coolest cross promotions that I’ve seen in a long time. This collab uses Absolut Vodka and Swedish House Mafia in order to promote their new Absolut Greyhound drink, which I’m not sure if its a recipe or an actual bottled and sold drink. The promotion features a commercialized music video of sorts that depicts an art direction not too different from Lady Gaga and features futuristic dog racing. The mechanical dogs [Read More]




